
STEP INTO THE LION’S DEN
World champion Turkish/American boxing trainer Cem (The Lion) Eren has a natural talent for teaching anyone from professional athletes to retired school teachers how to activate their personal superpowers through the practice of boxing.
BORN TO FIGHT: How Boxing Gives You Superpowers takes you deep into the labyrinth of the Lion’s Den to discover how Cem Eren’s unique training techniques and philosophies can be used as a system to create a personal power PIN Code that can unlock your primal instincts and transform every area of your life.
FEATURED INTERVIEWS
DAMIAN “DAME DOLLA” LILLIARD
NBA All-Star | Olympic Gold Medalist
DAVID “EL MONSTURO” BENAVIDEZ
Super Middleweight World Champion
RICO “SUAVE” HOYE
Cruiserweight World Champion

“Cem finds new ways to challenge me physically and mentally every time we train. He has a special talent for that I can’t explain.”
IT’S IN YOUR DNA
The Lion teaches you how to master the basics of boxing so you can start training from wherever you are—no matter who you are—and use it to unlock your personal superpowers with nothing more than your own two hands. Your body was built for it. You were BORN TO FIGHT.
JOIN THE DEN TO GET VIDEOS AND UPDATES FROM THE LION
HUNTING THE LION
Written by extreme sports journalist Johnathon Allen in a lively Q&A interview format packed with awesome images and practical techniques, BORN TO FIGHT distills The Lion’s decades of experience working with champion boxers and professional athletes around the world to provide a simple system anyone can use to level-up their life through the power of boxing even if you never put on a pair of gloves.
Get membership access to the entire library of on-demand B2F Training videos, structured training programs designed for every skill-level, and regular updates from The Lion for just $4 a month.